Unlock your content’s potential with a smart content management strategy

Ever feel like your website content is gathering digital dust? Or perhaps you’re pouring effort in, but not seeing the results you hoped for? At Redcentaur, we get it. Keeping your online presence fresh and effective can feel like a juggling act. That’s where our content management strategy service comes in: think of us as your expert juggling coaches!

We help you understand why regular content updates necessary for meeting your business goals and keeping those potential clients happy. We’ll work with you to map out exactly what needs to be said, who’s going to say it (don’t worry, it doesn’t always have to be you!), and when and how it will reach your audience. Because let’s face it, a brilliant plan that sits in a drawer isn’t much use to anyone.

What our content management strategy service includes

Our approach is all about creating a clear, actionable roadmap for your content. We’ll help you figure out:

• Your content needs: what information do your current and potential customers need? What questions are they asking? We’ll help you identify the gaps and opportunities.

• Your content goals: how can your content help you achieve your wider business objectives? Whether it’s generating leads, boosting brand awareness, or improving customer engagement, we’ll align your content strategy accordingly.

• Content creation workflows: who on your team (or ours!) will be responsible for creating different types of content? We’ll help establish clear roles and responsibilities.

• Content calendars and scheduling: when will content be created and published? We’ll help you develop a realistic and manageable schedule.

• Content delivery methods: how will your content reach your audience? Website updates, blog posts, social media: we’ll help you choose the right channels and how to get it there.

• Performance measurement: how will you know if your content strategy is working? We’ll help you identify key metrics and track your progress.

We’ll take the time to truly understand your business, becoming a trusted partner who’s got your back: just like that client who said we went “above and beyond” to support them. We ditch the jargon and speak your language: we’re the geeks, so you don’t have to be.

Why choose Redcentaur for your content management strategy?

Choosing the right partner for your content strategy is a big decision. Here’s why Redcentaur stands out:

• We’re human, not robots: we believe in building real relationships with our human clients. We’ll understand your business and your goals.

• We keep it simple: no confusing tech talk here. We explain everything clearly and concisely, so you’re always in the loop. And you can ask about anything you don’t understand; we really are not judgy.

• We’re results-focused: we’re not just about creating a strategy; we’re about creating a strategy that delivers tangible results for your business. We’ll take benchmarks of your current performance and measure the strategy against them. If it needs adjusting, we’ll monitor what is happening and tweak the strategy.

• We’re flexible: your business is unique, and your content strategy should be too. We’ll tailor our approach to your specific needs and challenges.

• We genuinely care: we’re invested in your success and will go the extra mile to help you achieve your content goals. We love seeing our clients succeed, that’s what gets us out of bed in the morning.

• We really do go “above and beyond”: our client was right, we really do go above and beyond to make sure you’re successful.

Ready to take your content to the next level? Find out how our Content management strategy service can help your business thrive.

Get in touch today!